According to the Wall Street Journal, Home Depot has agreed to buy Home Decorators Collection, a home decorating chain with more than 1,000 stores across the U.S.
The purchase price has not been disclosed, but it is reportedly in the range of $250 million.
The acquisition is likely to bolster Home Depot’s holiday sales. Home Decorators Collection is well known for its stylish holiday decor, including wreaths, garlands, and fake trees.
The deal is likely to be welcomed by both companies. Home Depot has been struggling to keep up with Amazon.com Inc.
and other big box retailers, and this acquisition could help it regain some market share. Home Decorators Collection is also a well-known and well-loved brand, so the acquisition is likely to be well-received by customers.
