Dollar Tree is a low-cost retail chain that specializes in inexpensive items. The chain’s business model is based on low overhead costs and a limited assortment of merchandise.
This strategy has allowed Dollar Tree to maintain low prices and remain a competitive force in the retail market.
Dollar Tree sources its merchandise from a limited number of suppliers. This limits the number of choices available to the chain’s customers, and drives down prices.
Dollar Tree also does not carry high-end items, which limits its costs and allows it to keep prices low.
Dollar Tree’s strategy of limiting its assortment and sourcing from a limited number of suppliers has allowed it to maintain low prices and remain a competitive force in the retail market. The chain’s low overhead costs and reliance on a limited number of suppliers makes it a low-cost alternative to high-end retailers.