Lidl is a German international discount supermarket chain that has more than 10,000 stores in 27 countries, including over 620 in Ireland. It is the fifth-largest grocery retailer in the world with a market share of 2.8%.
Lidl was founded in 1930 by Johann Heinrich von der Heydt and Maximilian Schwarz. The first store was opened in 1973, in Neckarsulm, Germany. Lidl has grown rapidly, expanding to other countries in Europe and beyond.
Lidl opened its first Irish store in 2000 and now has over 620 stores across the country, making it one of the largest employers in the country with over 5,000 employees.
Lidl’s success is built on offering quality products at low prices. It sources many of its products directly from manufacturers, which allows it to keep costs down. Lidl also has a no-frills approach to store design and layout, which helps to keep costs down and enables it to pass these savings on to customers.
Lidl’s expansion into Ireland has been very successful. It has quickly become one of the country’s leading grocery retailers, offering quality products at low prices. Lidl’s no-frills approach to store design and layout has been instrumental in its success, helping to keep costs down and enabling it to pass these savings on to customers.
There are currently over 620 Lidl stores in Ireland.
