Lidl is a German international discount supermarket chain that operates over 10,000 stores in Europe. It is the third-largest retailer in the world measured by revenue, and the ninth-largest retailer in the world measured by market share.
Lidl was founded in 1930 by Josef Schwarz, and has its headquarters in Neckarsulm, Germany. The company is part of the Schwarz Group, which also owns the hypermarket chain Kaufland. Lidl operates under a low-cost business model, and offers a limited selection of products which are displayed on pallets and shelves rather than in fancy displays.
Lidl has been expanding rapidly in recent years, and now has stores in over 30 countries. In 2018, Lidl opened its first store in the United States, and plans to open 100 more by 2021.
So is Lidl German? Yes, Lidl is a German company that operates stores all over Europe and beyond.
