Lidl, a German-based grocery store chain, has been expanding its reach across Europe and beyond in recent years. The company has been making inroads into the United States market as well, with plans to open its first batch of US stores in 2018.
However, as of yet there is no definitive answer as to where Lidl will open its doors in America. The company has been tight-lipped about its US expansion plans, so we’ll just have to wait and see what happens.
Lidl’s expansion into the United States is part of a larger trend of European grocery store chains making their way into the American market. Aldi, another German-based grocer, has been operating in the US for decades now and has been joined more recently by chains like Lidl and Iceland. These European grocers are typically able to offer lower prices than their American counterparts due to their leaner operating models.
Whether or not Lidl will be successful in the United States remains to be seen. The company will face stiff competition from established players like Aldi as well as from other grocery store chains that are looking to capitalize on the trend of European grocers entering the US market. Whatever happens, it will be interesting to see how Lidl’s expansion into the United States plays out.
Lidl’s expansion into the United States is an interesting development that will be worth watching in the coming years. The company faces stiff competition from other grocery store chains but may be able to find success due to its leaner operating model. Only time will tell how Lidl’s expansion into the US market plays out.
