Why did KFC discontinue grilled chicken?

KFC discontinued their grilled chicken in the United States in 2009. The company cited declining sales as the main reason for the change. KFC’s research showed that people were choosing other types of chicken, such as chicken nuggets, over grilled chicken.

KFC also claimed that the grill didn’t give the chicken the same flavor as the oven. KFC’s grilled chicken was replaced by a chicken sandwich.

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