Starbucks is gearing up for some big changes in 2021. Here’s what to expect:
1. A New Coffee Menu
Starbucks is planning to debut a new coffee menu that will focus on more artisanal and experimental coffees. This should excite coffee lovers who love trying new flavors, and it will also give Starbucks an opportunity to compete with rival coffee shops that are also focusing on unique coffee offerings.
2. More Refreshing Beverages
Another big change that Starbucks is planning for 2021 is the introduction of more refreshing beverages. This includes cold brews, iced tea, and frappuccinos.
3. More Discounts
One of the main ways that Starbucks is hoping to improve its customer loyalty is by offering more discounts. This should make it more affordable for people to visit the coffee shop, and it could also encourage them to stay longer so that they can enjoy the discounts that are available.
4. More Mobile App Features
One of the main areas where Starbucks is hoping to improve its customer experience is through the use of mobile app features. This includes features that allow customers to order their coffee and food items directly from their mobile devices.
5. More Social Media Engagement
Starbucks is also planning to increase its social media engagement in 2021. This should help to connect the coffee shop with its customers more effectively, and it could also help to promote new products and services.