McDonald’s Ronald was a prominent figure on the company’s social media platforms, where he frequently interacted with fans and shared positive messages about the fast food chain. However, in early August, McDonald’s removed Ronald from its social media platforms, without providing a specific reason. Some have speculated that Ronald’s positive messages may have run afoul of the company’s new marketing strategy, which emphasizes highlighting the negative aspects of its products.
Others believe that McDonald’s may have been unhappy with Ronald’s public support of fast food worker strikes. Regardless of the reason, Ronald’s sudden departure from the social media platforms leaves a significant void on the company’s platform.
