Instacart is a grocery delivery service that operates in the United States, Canada, and the United Kingdom. The company was founded in 2013 and operates as a subsidiary of Amazon.com.
As of February 2019, Instacart has 4.3 million active customers.
Instacart operates a two-tiered pricing system. Standard delivery costs $4.99 for orders under $35, and $7.99 for orders over $35.
Prime members receive free standard delivery on orders over $35. In addition, Instacart offers a subscription service that costs $5 per month and includes unlimited deliveries.
In 2018, Instacart reported $1.4 billion in revenue and $141 million in profit.
The company has raised $1.1 billion in funding.
Instacart has been criticized for its high prices and limited selection of grocery items. In 2018, the company was sued by two Pennsylvania residents who claimed that Instacart’s prices were excessive and that the service did not offer a wide variety of grocery items.
The lawsuit was settled in 2019.
In conclusion, Instacart makes a profit. However, the company has been criticized for its high prices and limited selection of grocery items.