The German chain Lidl is planning to open its first U.S. store in Brick, New Jersey, according to a report in the Asbury Park Press. The newspaper, citing sources with knowledge of the plans, said Lidl would open the store in 2019.
Lidl, which is owned by the Schwarz Group, has more than 10,000 stores in 27 countries, but has not yet entered the U. market. The company has been rumored to be planning a U. expansion for several years, but has not yet announced any specific plans.
If the Asbury Park Press report is accurate, Lidl would be the latest in a string of German grocery chains to enter the U. market in recent years. Aldi, another German discount grocery chain, has been expanding rapidly in the U. in recent years, and now has more than 1,600 stores nationwide.
Is Lidl coming to Brick NJ?
At this time, it is only a rumor that Lidl is coming to Brick NJ. However, if the Asbury Park Press report is accurate, then it is likely that Lidl will open a store in 2019.