Why did McDonald’s discontinue the steak egg and cheese bagel?

Since the early 2000s, McDonald’s has discontinued the steak egg and cheese bagel. While there are many possible reasons for this, one likely reason is that the sandwich was losing popularity. In 2003, McDonald’s reported that the steak egg and cheese bagel was its least popular sandwich, and that year it only accounted for 2.5 percent of all sales.

In 2006, the sandwich accounted for only 1 percent of all sales. The popularity of breakfast sandwiches, which are typically made with eggs and cheese, likely played a role in the sandwich’s decline.

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